Friday, November 23, 2007

Communications and Analytics - Lead Management Architecture

Leadorganizer and Lead Management software talk, we talk about linear lead flow process in our first post and in second talk we talk about Lead Generation and Lead Acquisition and Distribution as lead managment software. To continue our talk about leadorganizer and lead management software with reference to our lead flow. We talk about Marketing & Sales Operations in last past. Here we talk about Communications and Analytics as important part of leadorganizer and lead management flow.


Communications
Communications is the center piece of the lead management architecture. The communications functions should include the intelligent sourcing of call information for sales professionals to make telephone contact. This is obviously fundamental; however, more subtle, but equally important is the ability to maintain ongoing nurturing communications that cultivate a lead into a future sales. This cultivating architecture typically comes in the form of some type of email campaign architecture.


Analytics
The analytics architecture is probably the most critical piece of an effective lead management system. This portion of the architecture allows for the dynamic review and analysis of lead actions, marketing channels, and sales performance. Information that can assist in the business decisions that improve production and ROI.



ref: leadorganizer and lead management software, wikipidia

5 comments:

Unknown said...

Hi,
I like to read your blog on Lead Management Architecture. I love to read about Communications and Analytics as part of Lead Management Architecture. I like your post on LeadOrganizer and Lead Management Software.

Lee said...

Hello,
I like your blog on Leadorganizer and Lead Management Architecture. The way you are presenting lead management system and lead management flow, which is related to Leadorganizer is very nice. I like your post on Communications and Analytics on Lead Management Architecture as a part of Leadorganizer.

Unknown said...

Hello,
Your blog on Communications and Analytics as a part of Lead Management Architecture is very nice. I also like to visit http://www.leadorganizer.net/ too for Lead Management & Leadorgnizer Software. It is very useful. I like your post on Lead Managemnt Architecture.

Pari said...
This comment has been removed by the author.
Pari said...

Hi friend4all,

Some words you used there in your blog Communications and Analytics - Lead Management Architecture are not familiar with me, but I'm sure when reading it here in your website: http://leadorganizer.net/, I will understand it. I know you provide all. Thanks for that.